We are a team of healthcare strategists, digital marketers, medical writers, social media & analytics experts. Driven by our passion for healthcare & tech, we help you launch campaigns that scale, succeed & exceed expectations!
Google's parameters for healthcare sites differ significantly from standard guidelines. We have mastered Google's MEDIC guidelines to ensure our brands achieve top rankings in search results.
Over the last decade, we’ve managed $150M in media campaigns, and we're using past data sets to help service providers generate leads and product companies growth hack their sales.
We design & execute multi-channel patient-awareness programs as well as multifunnel HCP-connect campaigns for pharma and nutrition companies. We also help brands improve multi-channel connections with HCPs.
We develop healthcare specific tech products including mobile apps, websites, digital patient tools, HCP engagement portals, appointment booking systems etc. for both service providers and pharma brands.
We're a team of medical content writers, lifestyle editors & healthcare creatives who create multi-format content that includes videos, long-format articles, social calendars, ad copies etc.
We have executed over 200+ campaigns impacting over 80mn patients and 100k HCPs globally
Given access to our extensive campaign data & internal AI-based data models, we make informed marketing decisions.
Right from brand awareness to facilitating purchase and driving re-purchases, we can handle the entire value chain to ensure maximum LTV.
We create customized digital marketing solutions based on an unbeatable combination of branding psychology, online purchase behaviour study, data-driven content strategy and the latest marketing automation tools.
Divej’s is an ex-VC professional turned health-tech entrepreneur, who has been instrumental in heading Orange Health Digital’s growth for over 9 years. Under his leadership, the brand has onboarded 100+ healthcare companies and developed business strategies generating $300M in direct revenue for clients. He also runs FHealth, an early stage healthcare accelerator fund.
Ankita’s leads integrative digital strategies at Orange Health Digital. Her striking spirit and passionate belief has made Orange Health Digital one of the most coveted boutique healthcare marketing agencies in India. She has a knack for building process-driven teams and running seamless multi-campaigns that yeild tangible business results. She is a solutions-driven marketer and a multi-faceted professional who loves creative as much as she loves her numbers!
Through our #BeYourOwnShero campaign, we raised public awareness around the importance of cervical cancer screening in India. Our campaign earned 3,00,000 impressions & saw a 31% boost in organic engagement within just 6 weeks. The #BeYourOwnSHERO is being used as a blueprint for others including Karkinos Healthcare & Tata Consultancy Services.
Aster DM Healthcare was an established brand in the market, but that wasn’t translating in direct enquiries for surgeries and health plans. They wanted to maximise organic traffic on the site as well the subsequent leads that came in from this traffic.
Modernising traditional hospital lead generation, by opening up digital, as a channel to attract international leads for elective surgeries, leading to a 10X growth in Medical Value Tourism practice in the span of 2 years.
On October 29, 2023, we commemorated World Stroke Day by securing Boehringer Ingelheim’s first Guinness World Record for ‘Most Pledges Received for a Stroke Awareness Campaign in One Week.’ We built a campaign microsite and garnered 17,691 pledges to raise awareness about early signs of brain stroke. Our sustained SEO efforts led to 62% of targeted primary and competitive keywords ranking on the first page of Google.
We developed a comprehensive online resource centre, now utilised by over 8,000 dermatologists across India for collaborating on case studies and accessing current research papers, e-books, case videos & tutorials.
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Social Media Promotions
Our tailor-made social media strategies are designed to break through the noise and make a lasting impact. We blend creative content with data driven, targeting & optimisation.